Chilis Restaurant has over 1600 worldwide making it one of the leading casual dining restaurant chains in the world. The restaurant is mainly based and grown in the United States and has now grown its business in other countries over the years.
It is a wholly owned subsidiary company and the locations are company-owned and operated and some are franchise owned and operated.
Chilis is an American dining restaurant chain which was founded by Larry Lavine in 1975. The restaurant specializes in Tex-Mex and American Cuisines. The restaurant is a casual dining restaurant chain.
The company’s headquarters is based in Texas. The chain has around 1600 restaurants around the world. It is one of the leading dining restaurant chains in the United States. Brinker International is the parent company of the Chilis restaurant.
Over the years after its inception, Chilis has grown exponentially in the United States and has also expanded its business in different European and Asian countries. They are known for their special Tex-Mex and American cuisines and variety of food items.
All of the locations are owned and operated by the company and some by the franchise. The restaurants are mainly found at the universities, supermarkets, gas stations, mall and airport food courts.
Chilis restaurant is mainly popular for its dining experience and has a variety of special food items on its menu list making them popular across the world.
The locations of restaurant has widely spread across all continents. In Asia, the middle east, India, the Philippines, and other southeast Asian countries are the primary market of Chilis restaurant.
According to the data collected, As of 2018, the chain serves more than million of the customers per year making it the favorites among the consumers.
Expansion of Chilis:
Chilis plans to expand its business to more countries. They are aiming to double their outlets outside America. They are looking at the other continents which have the potential to grow the business of the company.
The first outlet in the United States was started in Texas and have grown since its inception. The restaurant is running successfully in America and the company is aiming to expand to other states in the United States and also in the nearby countries where the market is untapped.
In India, there are more than 15 outlets and the company is planning to increase the locations to 100 in the next few years. The company is investing around 75 crores for the expansion in the country.
With the current growth of the company, it will be among the top restaurant companies in the near future.
Read more: Chilis Lunch Hour
With over 1600 plus locations, the Chilis restaurant chain is one of the world’s leading casual dining restaurant chain with operating in the whole world. The taste and the recipe changes according to the different location making it customer friendly.
Chilis being a franchise model company is looking to expand its base to other countries which will make the restaurant among the best dining restaurants in the world.